Leading domestic smartphone brand, Micromax has launched its Canvas Xpress in India. This smartphone is Powered by a 1.3GHz quad core processor and runs on Android KitKat 4.4.2. It comes with a 4.5-inch FWVGA display. It is equipped with 1 GB RAM while 8 GB ROM is expandable up to 32 GB. It sports a 5 mega pixel rear camera with auto focus and the 0.3 mega pixel front camera with 720p video recording and playback. It packs a 1950 mAh battery. Connectivity options include 3G support, Wi-Fi and Bluetooth.
Commenting on the tie-up, Mr. Vineet Taneja, Chief Executive Officer, Micromax said, “At Micromax, we have always believed in opting for smart partnerships building on our innovative products and belief to make technology accessible to all. Our partnership with Flipkart to launch the Canvas Xpress exclusively reinforces our commitment to simplify the process for millions of users who prefer to shop online and get the device with just a few clicks. We look forward to a great consumer response through this platform.”
Specifications of Micromax Canvas Xpress
- Processor: 1.3GHz Quad-Core
- Operating System: Android KitKat 4.4.2
- Display: 4.5-inch FWVGA
- RAM: 1 GB
- ROM: 8 GB (Expandable up to 32 GB)
- Rear Camera: 5 mega pixel
- Front Camera: 0.3 mega pixel
- Battery 1950 mAh
- Colour Options: Electric Blue and Silver
Additional Features
It comes equipped with advanced features like HotKnot and Smart Wake for intelligent navigations. HotKnot technology allows the user to transfer data with just one touch. While Smart Wake allows the users to open and access the apps in the phone through customized gestures even in the locked screen. Also, it comes with features like voice search, Hangouts for video calls, Google Drive and smart contact prioritization etc.
Speaking about this partnership, Mr. Michael Adnani VP – Retail & Head – Brand Alliances, Flipkart said, “Micromax is one of the most popular homegrown phone brands in India and we are happy to partner with them for the exclusive launch of the Micromax Canvas Xpress on our platform. A number of global brands have seen phenomenal success on Flipkart this year and we are confident of continuing this trend.”
Competitor Smartphones
It will compete with Micromax Unite 2 A106 and Obi Alligator S454.
Micromax Unite 2 A106 is powered by 1.3 GHz Quad-core processor and runs on Android 4.4.2 KitKat operating system. It features a 4.7 inch LCD touchscreen display. It sports a 5 mega pixel rear camera and 2 mega pixel front facing camera.
Obi Alligator S454 is powered by 1.3 GHz MediaTek processor and runs on Android 4.4.2 operating system. It features a 4.50 inch (540×960 resolution) display and comes with 1GB RAM and 8 GB ROM (Expandable up to 32 GB via microSD card). It sports an 8 mega pixel rear camera and 2 mega pixel front facing camera and packs a 1600 mAh battery.
Price and Availability
It comes with a special offer for Aircel users who can can enjoy free data of 500mb per month for the first six months.This smartphone will retail exclusively through flipkart and will be available Flipkart customers across 8200 pin codes in India at Rs. 6,999/–
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